Privacy Policy
Your privacy is important to us. It is Eye Specialists and Surgeons of Northern Virginia’s policy to respect your privacy regarding any information we may collect from you across our website, eyespecialistsnova.com, and other sites we own and operate.
We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.
We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.
SMS Text Messaging
Eye Specialists and Surgeons of Northern Virginia (“ESSNV”) collects your mobile phone number, SMS consent selection, and consent documentation when you enroll in our text messaging program. We use this information to document and manage your messaging preferences and send non-promotional appointment and account communications, including appointment scheduling, confirmations, reminders, and account notifications.
Mobile information, including mobile phone numbers, SMS opt-in data, and consent, will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes. We do not sell or share your SMS opt-in data or personal information with third parties for marketing purposes. We may share this information with service providers solely as necessary to operate and support ESSNV’s messaging program. These providers may not use it for their own marketing or promotional purposes. SMS consent is specific to ESSNV and is not transferred to other practices or organizations.
SMS consent is optional and is not required to receive care or services. Providing a phone number alone does not enroll you in text messaging. Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe or HELP for assistance. You may also contact us at https://eyespecialistsnova.com/contact-us/.
New Page: ESSNV SMS Messaging Terms and Conditions
Effective date: November 4th, 2026
These Terms and Conditions apply to the SMS messaging program operated by Eye Specialists & Surgeons of Northern Virginia (“ESSNV”).
Program Description
Patients who opt in may receive recurring, non-promotional text messages from ESSNV about their appointments and accounts, including appointment scheduling, confirmations, reminders, and account-related notifications. This program does not include marketing or promotional messages.
Consent and Enrollment
You may enroll by providing your mobile number and affirmatively selecting the separate SMS consent checkbox on ESSNV’s Patient Information form. The checkbox is initially unchecked. Providing a phone number alone, using our website, or accepting these terms does not enroll you in SMS messaging.
SMS consent is optional and is not required to register, schedule or attend appointments, receive treatment or services, or complete any transaction. Consent applies only to ESSNV’s messaging program and is not transferred to other practices or organizations.
Message Frequency and Rates
Message frequency varies based on your appointments and account activity. Message and data rates may apply. Contact your wireless provider for information about your messaging and data plan.
How to Opt Out
Reply STOP to any message to unsubscribe from ESSNV’s SMS messaging program. You may receive a final text confirming your unsubscribe request. After that confirmation, no further messages will be sent through this program unless you opt in again. Opting out does not affect your access to care or services.
Help and Customer Support
Reply HELP to any message for assistance. You may also call ESSNV at 571-349-2191 or visit https://eyespecialistsnova.com/contact-us/.
Privacy
Our collection and use of information for this program is described in our Privacy Policy.
Mobile information, including mobile phone numbers, SMS opt-in data, and consent, will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes. Information may be shared with service providers solely as necessary to operate and support ESSNV’s messaging program.
Message Delivery
Message delivery is subject to wireless network availability and is not guaranteed. Carriers are not liable for any delayed or undelivered messages.
Changes to Your Phone Number
If your mobile number changes or you stop using it, please contact ESSNV so we can update your messaging preferences.
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies.
You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.
Your continued use of our website will be regarded as acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, feel free to contact us.
This policy is effective as of November 4th, 2026.